Influencer: Toyin Omisore of Roam Loud

Meet the Providence designer repping Rhody on Oprah’s Favorite Things

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What inspired you to start Roam Loud, your brand of activewear and athleisure apparel?

I was inspired to create the brand around 2018. During this time, I was in the gym almost every day. A friend of mine worked for an activewear company and told me about a sample sale they were having. My activewear truly sucked so I took advantage of the sale. Later that night at the gym, I had my new set on and I felt amazing. I felt so good, my workout was two hours that night. It was then I knew I wanted to create an activewear brand to recreate that feeling for other people. I also knew if I was going to do this, it had to reflect the women who look like me that value health and wellness.

 

How do you describe Roam Loud?

Roam Loud is a premium feel-good athleisure brand where we encourage you to live and be free and as a brand and community; we are creating a lifestyle where brown skin is at the front and not an afterthought.

 

How has Rhode Island contributed to your identity as an entrepreneur or the Roam Loud brand?

Growing up here, I haven’t always felt seen, and that it had an impact on how I approached entrepreneurship, which I believe works in my favor. Invisibility forced me to dream big and beyond the place I lived. I didn’t move with the expectation of support; I just focused on creating a dope brand for a worldwide community that I hadn’t met yet.

 

Roam Loud’s Yanta set is featured in the 2023 list of Oprah’s Favorite Things. Huge accomplishment! What was your initial reaction to the news? Was it a surprise or was there a submission process?

I kind of froze in amazement staring at the email. Then I called my sister so we could scream together. The Yanta set did go through a review process but nothing was final, so receiving the congratulations email was an amazing surprise.

 

What are some favorite local restaurants to visit for some self-care time?

I don’t have just one when it comes to food but some recent favorites are 4 Seasons and PiANTA Vegan Restaurant in Providence, and D’s Spot in Pawtucket. Learn more at RoamLoud.com; find Amber Jackson at
TheBlackLeafTea.com

 

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