What happens when two creative best friends decide they need better, more affordable purse options? Well, if the BFFs in question are Holly Auchmoedy and Rochelle Blanchet, Roeho happens. The line of fabulous, fashionable clutches are all handmade in Providence by one or both of the ladies. “We always knew we wanted to do something with fashion because we both love it,” they explain. “Last Fourth of July we were on the beach talking about what we were going to wear that night. and couldn’t find a clutch to wear out. We decided to go to the fabric store and Roeho was born.”
Options vary from bold, graphic canvas clutches perfect for everyday wear to delicate, rosette-covered bags for brides. (Roeho also custom designs bags as bridesmaids gifts.) All of the bags are made in small batches and are limited edition. “We make a limited amount of each print so each clutch is unique and exclusive,” the ladies explain. Right now they’re available online at Roeho.com and on The Fashion Truck, a Boston-based mobile boutique. Pretty nice – and pretty – work.